Keeping Current Matters is a real estate website I subscribe to and I often share their posts on social media through my branded KCM website, Real Estate With Jimmy Grappone.
However, with the popularity today of real estate television shows on DIY, HGTV, and other cable networks, I feel it is my duty to share KCM’s most recent post, “Real Life vs Reality TV: 5 Myths Explained.”
If you still believe in Santa, you might not want to click the link or read any further.
Here’s the article in a nut shell:
- Most buyers see more than three homes before making a purchase decision.
- The homes they show are often not for sale.
- Buyers on the show are quite far along in their search when they meet their TV-agent for the first time.
- Open Houses do not always sell homes, but are one part of a larger marketing strategy.
- Homeowners typically take more than five-minutes to decide whether or not to sell their home.
In summary, just like Bachelorette, Keeping Up With The Kardashians, and the first 31 seasons of MTV’s Real World, the shows you love to binge watch are often equal parts scripted and reality.
That doesn’t mean you should stop watching Chip & Joanna, Tarek & Christina, or the Property Brothers.
It just means that you should watch these shows with a grain of salt, especially if you are in the market to buy or sell a home!
About the Author:
Jimmy Grappone is a Real Estate Advisor with Engel & Völkers South Charlotte.
Jimmy and his team specialize in properly positioning and marketing high end and distinctive homes for sale in Union County & South Charlotte, North Carolina and Fort Mill & Indian Land, South Carolina.
Visit jimmy online at JimmyGrappone.com for links to news and information about Charlotte area communities, and contact him by phone, text, or email to schedule an appointment or to request information.
Jimmy lives in Waxhaw, North Carolina with his wife and 4-year old hound / terrier mix (we think) and is President of the Waxhaw Business Association.
Jimmy and his team actively represent buyers and sellers in North Carolina and South Carolina and are fully licensed in both states.
Jimmy Grappone – 980.298.9385 – Jimmy.Grappone@EVUSA.com